Houston/Chavers Initiative Forums
Houston/Chavers Initiative Forums – Benefits to Sponsors & Financiers
Benefits to Sponsors
Brand Visibility: Sponsor benefits include: speaking, demo table, attendee list; promotion; private meetings; and press coverage. Sponsors will be able to put their brand visuals in front of the audience. Sponsors will get featured ads, signs to boost their brand recognition – the sponsor brand will be seen throughout various elements of the event.
Consumer Perception: customers form positive opinions when businesses are tied to “positive impact” and/or “high-profile events.” Customers are impressed with businesses that sponsor such organizations.
Community Goodwill: Strengthening a company’s business image is one of the most valuable benefits of event sponsorship. Customers love brands that care about spreading positive messages and helping the community. Linking the business to a worthy cause can draw lasting support and media attention. Community involvement also sets companies apart from other brands they compete with. Sponsor company is perceived as supporting the community and contributing to its economic development, which creates enormous goodwill.
Content Strategy: Event sponsorships provide fresh material exposure by expanding a company’s content strategy. When attendees share photos, quotes, videos, and blogs, sponsor companies will get exposure to much larger networks. User-generated content has a great impact on sponsor customers.
Put the Company Platform Front & Center to an Influential Group: There will be select speaker spots for companies addressing industry specific insights (e.g., Payments Industry). This is a fantastic way for a company to showcase their expertise to an engaged audience.
Increase Sponsor Reach and Exposure to new clients, customers and businesses: Events don’t just have the audience in the room. As a sponsor, the company’s name and logo will be used during the HCI outreach campaign. It will also be used when approaching other businesses for sponsorship – again increasing the sponsor company’s reach.
Benefits to Financiers
Access/Exposure: Venture capital is all about access: founders having access to capital, and investors having access to the best deals. Financiers get to hear from carefully pre-selected startups (seed + Series B) presenting on stage who think outside of the box.
Quality of Entrepreneurs: Opportunity to discover a high quality of entrepreneurs and diversity flavor. Financiers will see where innovation is happening first, the quality of thought from entrepreneurs and the pace of execution.
Industry Expertise: There will be senior- or executive-level professionals at the HCI Forums who will have industry expertise, and these may be financiers who can potentially tap into the future when they need to access an executive or an advisor for a specific deal opportunity. The Forums provide a “business sniffer.” It provides a way of connecting with people to gain a better sense of the vibe of business and market category opportunities because there will be an eclectic mix of the most creative, forward thinking, insightful people in the entrepreneurial and investment world attending.
Identifying New Trends: Forums will be useful in identifying new trends. Indeed, the African American culture has been a major driver for the USA and world economy.
Platform for Maintenance: HCI Forums will be an excellent platform for maintenance, for making sure Financiers are on top of things. Maybe not every time a financier will walk away with an idea to own something or not to own – but they will walk away with tidbits of information that will help them for upcoming deal opportunities.
Exchange Ideas: HCI Forums are a great gathering where Financiers can come talk and exchange ideas. The HCI Forums will be critical for businesses and/or for personal enrichment. An emerging CEO may have come up with a product or solution that could be a key to Financiers learning more about new doors that open.
Networking: An HCI Forum is a boutique conference, it offers unique networking opportunities that are not available at most other conferences.
